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ServiceNow offers virtual agent to assist with generative AI

CIO

Only last month ServiceNow rolled out its first generative AI tools: the ServiceNow Generative AI Controller for connecting large language models (LLMs) to its software automation platform, and Now Assist for Search, which uses those LLMs and an enterprise’s own data to generate natural language responses to queries made in a virtual agent.

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TechCrunch+ roundup: Edtech market map, robotics fundraising, getting started with FinOps

TechCrunch

Full TechCrunch+ articles are only available to members. As Haleliuk points out, fear-based marketing and aggressive sales techniques have made many potential customers skeptical about the value cybersecurity startups can actually deliver. The markets may have slowed, but it won’t be long until the momentum returns.”

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How To Do Tech Recruitment Marketing Efficiently?

Hacker Earth Developers Blog

Also, good talent acquisition software provides a recruitment marketing platform for your recruiting team to efficiently source, attract, engage, and hire the best suitable candidates. Let’s understand what tech recruitment is and how to market it. This recruitment automation software also helps in recruitment marketing.

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Making Marketing More Effective with AI

O'Reilly Media - Ideas

Marketing teams have been using machine learning for more than a decade. In the early days of Big Data, it was common to hear people say that marketing was Data’s killer app. A virtual inbox manages the conversation flow—and this ability to manage the early stages of a conversation is more important than creating draft messages.

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Daily Crunch: What’s around the corner for the EV market in 2023?

TechCrunch

The fintech, which operates in the Philippines and Malaysia as well, offers a virtual credit card and installment shopping platform, as well as an investment platform and neobank, Catherine writes. Daily Crunch: What’s around the corner for the EV market in 2023? Multifaceted fintech : Jakarta-based Akulaku raised $200 million.

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Why generic marketing approaches don’t work on software developers

TechCrunch

I think we can all do a better job,” author and developer marketing expert Adam DuVander says. Why did you write a book titled “Developer Marketing Does Not Exist”? Developer marketers certainly exist, because I work with them every day. Your “marketing” should not feel like marketing.

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Five excellent reasons to attend TC Early Stage 2021: Marketing & Fundraising

TechCrunch

But, thanks to TC Early Stage 2021: Marketing and Fundraising on July 8-9, you don’t have to reinvent the freakin’ wheel. They’ll host a series of interactive Q&A sessions focused on essential topics, like pitch development, fundraising, brand building, growth marketing and more. Take a peek at the agenda. And even more… 4.

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