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How Can a Brochure Help Your Business

Strategy Driven

The company brochure has a rich history. Since the days when it first became possible to run off a few hundred brochures with pictures and a few well-chosen words to inspire prospective customers to part with their money, there’s been a use for this classic sales tool. The Promotional Brochure. The Product Brochure.

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Why so many SaaS companies are launching their own media operations

TechCrunch

It helped marketing teams understand they needed to produce compelling content, not reproduce the slick brochure copy of the past, on the internet. That book, “ The New Rules of Marketing and PR ,” was published in 2007 and proved to be a seminal work in the field.

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How to Use Your Nonprofit Website for Lead Generation

TechSoup

It likely acts as a virtual brochure and shares relevant information with your users, but it is capable of so much more. Your organization's website shares your mission and vision with the world. With the appropriate systems and processes in place, your website can be used as a tool to draw in potential supporters of your cause and mission.

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How Do I Improve My Leadership Skills? (Video)

Let's Grow Leaders

Download our Leadership Training Brochure Here. Focus on results and relationships. Mind the MIT (Most Important Thing). Communicate consistently. Check for understanding. Schedule the finish. Related Articles on Foundational Leadership Competencies: 6 Habits of Highly Successful Hybrid and Virtual Teams.

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9 Tips On How To Use Textures In Graphic Design

KitelyTech

Imagine that you’re creating a brochure for a car dealership. The brochure will have a lot of information, and it should be easy to find. In order to make it easier to navigate, you could add texture to the brochure. By adding texture, you are breaking up the information visually, making it easier to navigate the brochure.

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How Do I Get There? User Flow in Nonprofit Websites

TechSoup

Without an overarching eye on the user journey, however, the execution of this task can often turn a website from a helpful tool to a burdensome brochure. These days, many nonprofits know that they need a website to help drive awareness, collect donations, and serve their target communities.

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3 Ways CEOs Can Benefit By Thinking Like Designers

CEO Insider

Most organizations typically relegate creatives, especially designers, to their marketing departments, where they can create pretty logos, brochures, and marketing materials. As a result, it is highly unusual to find creatives (right-brained individuals) leading large enterprises or organizations.