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LeagueApps raises $15M to be the ‘operating system’ for youth sports organizations

TechCrunch

Youth sports are an integral part of our communities, bringing families together and helping kids all over gain confidence and skills. Today, LeagueApps , which aims to be the operating system for youth sports organizations, announced it has raised $15 million in a Series B round of funding. It’s a lot. Image Credits: LeagueApps.

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Veo raises $25M for AI-based cameras that record and analyze football and other team sports

TechCrunch

Sports have been among some of the most popular and lucrative media plays in the world, luring broadcasters, advertisers and consumers to fork out huge sums to secure the chance to watch (and sponsor) their favorite teams and athletes. Even with the slowdown in a lot of sporting activity this year due to COVID — in the U.K.

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How 2 Australian sporting brands leverage human-centric digital innovation to drive new fan experiences in and out of the arena

CIO

Creating new revenue streams, identifying untapped audiences and better engaging fans onsite and all year-round are just some of the wins iconic Australian sporting events are chalking up thanks to human-centric digital innovation. For us, this has been a monumental and strong partnership with the Australian Open since 2019.

Sport 246
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Irish eSports giant’s new startup bets big on rugby in bid for US market share

TechCrunch

A fantasy sports exchange founded by Irish betting veteran Paddy Power is bringing NFT-enabled live trading to rugby fans in a bid to expand globally. ASX Sports launched in May 2021 and took its exchange live on the Apple and Android app stores earlier this month. million active rugby fans, per sports analytics firm Gemba.

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The Athletic’s numbers look fine actually?

TechCrunch

The Information broke some neat news earlier this week about The Athletic, the subscription sports media website that has raised lots of money and, per the report, spent lots of it. Per Jessica Toonkel’s reporting, The Athletic burned $54 million in cash in 2019 against revenues of $26 million. That’s a lot of burn, right!

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Will Topps’ SPAC-led debut expand the bustling NFT market?

TechCrunch

A mix of business units that it breaks down into four categories: Physical Sports and Entertainment (trading cards), Digital Sports and Entertainment (digital collectibles, apps and games), Gift Cards (gift cards for external brands), and Confections (candy). So, trading cards. What is Topps?

Marketing 248
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Nudging Employees to Make More Sustainable Choices

Harvard Business Review

Decarbonization efforts across various sectors have affected the car industry tremendously — especially sports car manufacturers. At Porsche, efforts such as the development of the electric Taycan in 2019 have begun to disrupt a “petrol head” culture enamored with the Porsche’s traditional, distinctive flat-six engine.