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Why so many SaaS companies are launching their own media operations

TechCrunch

Around 2003, as blogs began to take hold in the internet psyche , it became clear that these writing tools could be more than an outlet for an individual’s ruminations — they also had vast potential for business and marketing. It turns out that writing a corporate blog was just the first step in a longer, broader media journey.

Media 245
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What CIOs everywhere can learn from Canada’s nationwide internet outage

CIO

On July 8, 2022, a botched maintenance update on the Rogers ISP network in Canada crashed internet access across the country for at least 12 hours, with some customers experiencing problems for days afterward. The nationwide outage affected phone and internet service for about 12.2 This has had a ripple effect through the market.”.

Internet 280
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Archive.ai aims to free marketers from their monotonous workflows

TechCrunch

When marketers Paul Benigeri and Geoffrey Woo were at their former companies, in food tech and e-commerce infrastructure, respectively, they experienced how manual and repetitive digital marketing workflows were, especially as the number of disparate and unintegrated marketing tools grew. Kwan Kim recently joined Archive.ai

Marketing 217
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Artificial Intelligence in Cybersecurity: Good or Evil?

CIO

As I reflect on the biggest technology innovations during my career―the Internet, smartphones, social media―a new breakthrough deserves a spot on that list. Generative AI has taken the world seemingly by storm, impacting everything from software development, to marketing, to conversations with my kids at the dinner table.

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Former Snap employees raise $9M for Trust, emerging from beta to level marketing playing field

TechCrunch

Trust wants to give smaller businesses the same advantages that large enterprises have when marketing on digital and social media platforms. Then as part of its community, companies share knowledge of marketing buys and data insights typically reserved for larger advertisers. Trust dashboard. E-commerce sales in the U.S.

Marketing 246
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India’s advisory on LLM usage causes consternation

CIO

The ministry’s reaction, in the form of an advisory issued Friday, has attracted criticism from India’s IT sector because of the restrictions it places on innovation and the compliance risk it places on some enterprises. Google, too, has its own algorithms for detecting AI-generated content but has not made any announcements on this front.

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Generative AI is pushing unstructured data to center stage

CIO

Since those early days, the ratio of structured and unstructured data has shifted as the Internet, social media, digital cameras, smartphones, digital communications, etc. While every enterprise has unique physical and digital assets, the following are examples of the power that may be hidden in your unstructured data.