article thumbnail

Emperia is helping brands like Bloomingdales build shopping experiences in VR

TechCrunch

Does the average person want to shop for apparel in virtual reality (VR)? But not everyone agrees — particularly those who hope to build a business out of VR retail. ” Emperia’s platform offers tools brands can use to create virtual experiences, including stores in VR. Perhaps so.

VR 222
article thumbnail

Hexa raises $20.5M to turn images into 3D objects for VR, AR and more

TechCrunch

But HTC’s focus has increasingly shifted over the years from mobile to VR, and it evidently sees Hexa as aligned with its current — and perhaps even future — lines of business. But he later pivoted the business into a general-purpose tech stack for VR, AR and 3D-model-viewing experiences. So what differentiates Hexa?

3D 219
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 investors discuss augmented reality and VR startup opportunities in 2020

TechCrunch

Meanwhile, few spaces were frothier in 2016 than virtual reality, but most VCs who gambled on VR following Facebook’s Oculus acquisition failed to strike it rich. “We believe VR is still the largest long-term opportunity of the two. . “We believe VR is still the largest long-term opportunity of the two.

VR 299
article thumbnail

Growth marketing roundup: cool SaaS, marketing lies, VR ads and more

TechCrunch

With the help of your recommendations, this week we were able to interview Peep Laja and Lucy Heskins, and publish multiple guest columns on growth-related topics including homepage testing, marketing lies to watch out for, VR ad opportunities, company-naming and ad compliance. Extra Crunch) Can advertising scale in VR?

VR 257
article thumbnail

Three Ways Retailers Can Use AR and VR to Boost Post-Sale Customer Experience

Perficient

A Google survey found that 66% of people said that they’re interested in using augmented reality (AR) for help when shopping, and Shopify revealed that interactions with products having 3D content showed a 94% higher conversion rate than those without it. Using AR and VR Post Sale Think about what happens after you make a sale.

VR 64
article thumbnail

Virtual Reality App/Game Developer Survey: More Enterprises Embracing VR Training and Sims

IDC

IDC's latest virtual reality app/game developer survey shows more enterprises are embracing VR training and sims. Explore these results with IDC's Lewis Ward.

VR 52
article thumbnail

5 Principles to Ensure Successful Implementation of AR/VR in Real Estate Firms

Trigent

AR/VR in real estate presents the perfect solution to the changing needs of discerning customers. The global AR VR in the real estate market ecosystem 1 is expected to grow at a CAGR of 31.2%, increasing in value from USD 298.6 Benefits of AR/VR in real estate. million in 2018 to USD 1,151.9 million in 2023. Prepare for change.