Social Chat launches with $6M to bring brands closer to their customers
TechCrunch
OCTOBER 29, 2021
When brands sell through social media and other third-parties, they often spend millions of dollars to advertise on those platforms, yet have little or no knowledge of who their customers actually are. Social commerce startup Social Chat is out to change that. Frost Li, the former head of growth at Wish, founded the company in May to create software that leverages machine learning and artificial intelligence for personalization, recommendations and live customer service — all to enable brands to
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