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Enhance Your Business with Innovative Marketing Technology

Exadel

Traditionally, marketers would invest in a CMS or custom software development, but, with time, consumer expectations have grown, requiring unique, personalized experiences. Now, businesses need to review their technical stack to find a place for innovative marketing technology. Previous article.

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To understand the risks posed by AI, follow the money

O'Reilly Media - Ideas

Time and again, leading scientists, technologists, and philosophers have made spectacularly terrible guesses about the direction of innovation. We’ll see more innovation if emerging AI tools are accessible to everyone, such that a dispersed ecosystem of new firms, start-ups, and AI tools can arise. But it is far from alone.

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Nigeria’s Termii raises $1.4M seed led by Future Africa and Kepple Africa Ventures

TechCrunch

Gbolade Emmanuel and Ayomide Awe launched Termii after Emmanuel’s experience as a digital marketer helped him recognize the need for businesses to have exceptional communication channels. “That got me to start thinking about multichannel messaging. But how does it make money?

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Unmuted founder Max van den Ingh on success beyond the metrics

TechCrunch

Every company must find its own voice, and as it grows and evolves, its marketing needs to evolve as well. Relying on proven tactics and measurable metrics isn’t enough — today, the most effective marketers constantly study and learn from innovative approaches while exploring new avenues. This is where Unmuted comes in.

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What If the Patient Experience Started Way Before Your Doctor’s Visit?

Perficient

Subscribe Where You Listen Apple | Spotify | Amazon | Google | Stitcher Meet our Guest Tara is a Principial of Digital Health Strategy at Perficient with deep experience in planning, messaging, execution, optimization, digital marketing, business development, and process improvement.

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How Retailers Use Artificial Intelligence to Innovate Customer Experience and Enhance Operations

Altexsoft

In-store cameras and sensors detect each product one takes from a shelf, and items are being added to a virtual cart while a customer proceeds. “If If you change your mind about that cupcake, just put it back – our technology will update your virtual cart automatically,” explains the official video. Burberry chatbot.

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Digital Transformation: A Comprehensive Guide for any Business

OTS Solutions

Augmented, Virtual & Mixed Reality: Augmented and virtual reality enables businesses to create immersive experiences for customers and employees, enhancing engagement and productivity. You need to provide them with the training and support they need to adopt innovative technologies and tools.