Generative AI sparks family business renaissance: PwC report
CIO
APRIL 16, 2024
The hardest part of digital transformation is changing the culture of the business to align with new challenges — and that’s even more difficult in a family-owned and operated enterprise,” Enrique Hinojosa, a fourth-generation leader of a family-owned business, Welldex Logistics in Mexico, was quoted in the report as saying.
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