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How 2 Australian sporting brands leverage human-centric digital innovation to drive new fan experiences in and out of the arena

CIO

Creating new revenue streams, identifying untapped audiences and better engaging fans onsite and all year-round are just some of the wins iconic Australian sporting events are chalking up thanks to human-centric digital innovation. Here, we explore two stellar examples in the Australian Grand Prix and Australian Open.

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Healthcare Blogs: 7 Tips for Finding Article Topics That Resonate

Perficient

Depending on the size of your marketing team, one high-quality blog article a week could be a big ask. We’ve pulled together seven strategies for how to stock your editorial calendar with the kinds of relevant article topics your healthcare organization’s consumers are asking for. It’s basically a spectator sport.

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Demand Curve: Avoid these 10 copywriting mistakes to get more conversions

TechCrunch

Joyce Chou writes growth marketing insights for startups. In marketing copy, active voice is especially important for describing your product benefits. Help TechCrunch find the best growth marketers for startups. When an article has low readability, it’s hard to understand and vice versa. No social proof.

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What Recruiters Can Focus On During A Tech Hiring Freeze

Hacker Earth Developers Blog

Fears of a recession, a pandemic, and supply chain disruptions force companies to halt hiring during difficult market conditions. Uncertain market conditions: Market volatility and fluctuation can significantly affect revenue generation and profitability. Always check the tonality of your social media posts.

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AI in Media: Redefining Customer Experience with Immersive Stories

Trigent

Modern enterprises are now deploying AI tools and technologies to ensure effective decision-making and agile responsiveness to market changes. AI has a coveted place in social media and journalism too. Improved entertainment quotient in sports broadcasting. The road to full-fledged AI adoption is not devoid of challenges.

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Social Media Responsibility | N2Growth Blog

N2Growth Blog

In today’s post I’m going to explore responsibility as it relates to social media – the responsibility that comes with living in the real world vs. a perpetual state of virtual reality. As most of you know, I’m a big fan of social media.

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TechCrunch+ roundup: VCs rate pitch decks, IPO analysis, Techstars’ expansion plans

TechCrunch

No one’s going to tell you when your startup has reached product-market fit — there are no flashing lights, no siren, no balloons falling from the ceiling. Full TechCrunch+ articles are only available to members. Finding product-market fit, from the earliest stages through growth. Walter Thompson. yourprotagonist.

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