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Growth marketing experts survey: How would you spend a $75,000 budget in summer 2022?

TechCrunch

In November, we reached out to marketers to learn how they would spend a $25,000 budget in Q1 2022. We followed up with a few marketers from our previous survey and reached out some more to see how they would spend a $75,000 budget in summer 2022. Imagine you have a $75,000 budget going into summer 2022. A B2B startup?

Budget 228
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Lessons from a fintech founder: Solving for C by going B2B

TechCrunch

Whether it’s solving saving, budgeting or investing, all of these solutions are well-meaning and well-executed, but are the finance equivalent of “solving” insomnia with bedding. Solving for C by going B2B. The difficulties people face in saving money can be solved by developing new banking systems.

B2B 258
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B2B sales closing and financing platform Vartana raises $12M

TechCrunch

The software-as-a-service (SaaS) industry is facing budget constraints and reductions in headcount as a result of the pandemic and the broader slowdown in tech. Companies have tightened up their budgets for SaaS purchases, looking to keep cash on hand while growing more efficiently.

B2B 170
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Understanding Total Cost of Ownership in B2B Markets and the Power of Integrated WMS and OMS

Perficient

In the B2B market, understanding TCO is crucial as it impacts the return on investment and ultimately the bottom line. Self-built: A Comparison Choosing between pre-built capabilities and self-built solutions in WMS and OMS depends on several factors, including the organization’s specific requirements, budget, and timeline.

B2B 52
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TechCrunch+ roundup: Psychedelic investor survey, 6 issues VCs look for, hiring on a budget

TechCrunch

Hiring top startup talent on a budget during the Great Resignation. Budgeting and planning for your first digital product. As long as entrepreneurs “understand how design, technology and development interact,” building a digital product is an attainable goal, writes Charles Fry, CEO of CODE Exits. Walter Thompson.

Budget 208
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Mastering the B2C2B game: 6 lessons to learn before you launch

TechCrunch

Jonathan Naymark is the general manager of Codecademy for Business at Codecademy , an online learning platform that offers courses across web development, data science, cybersecurity and more. No one claims it’s easy, but it is doable once you understand what’s necessary for a successful B2B expansion. Share on Twitter.

B2B 216
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B2B Travel Platform For Corporate Travel Management

Altexsoft

A well-structured B2B travel platform is no longer just a “nice-to-have.” This guide delves deep into the specifics of building a custom B2B travel booking platform specifically tailored for corporate travel. But what does a B2B travel platform entail? B2C vs. B2B booking software: What is the difference?

Travel 52