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Atos staves off bankruptcy, casts wider net for refinancing

CIO

Atos may have won a few extra months to find a long-term solution to its financial problems after reaching interim agreements with banks, bondholders, and the French government to provide €450 million (US$490 million) in additional liquidity. That, Atos said, should be enough to keep it afloat until it has a longer-term plan in place.

.Net 258
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Technology’s role in social sustainability

CIO

Companies use websites, digital platforms and social media to share information with communities, and some are also using mobile apps and organizing virtual events. By leveraging the power of technology, companies can not only achieve their sustainability goals but also foster innovation, well-being, and prosperity over the long term.

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FTC forbids Intuit from advertising services as ‘free’

CIO

The US Federal Trade Commission (FTC) ordered Intuit, a TurboTax software maker, to stop advertising its services as free if they are not free for most of its users. Alternatively, the company will need to reveal the percentage of consumers who qualify for its free services. The FTC voted 3-0 to issue this order against Intuit. “The

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Roblox faces a new class action lawsuit alleging it facilitates child gambling

TechCrunch

Both parents claim that their children, named as minor plaintiffs in the suit, have lost thousands of Robux gambling on those sites without their knowledge (Robux currently sells 800 Robux on its website for $9.99 with deeper discounts for larger amounts of the digital currency).

Games 237
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To boost early-stage growth, adopt a jobs-to-be-done approach to marketing

TechCrunch

Here are three ways an early-stage startup can use the JTBD framework for marketing: Get initial organic traffic for the website. Optimize your website with JTBD keywords for SEO. These search terms are all very similar, but this is how people look for solutions. Increase conversion of information pages.

Marketing 223
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Sequoia India eyes $50 million investment in K12 despite market slump

TechCrunch

Sequoia India is in advanced stages of deliberations to invest over $50 million in K12 Techno Services, a startup that offers a range of services to education institutions and also runs its own chain of schools, doubling down on a firm that it first backed over a decade ago, two sources familiar with the matter told TechCrunch.

Marketing 231
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Accelerating VMware’s growth

CIO

Broadcom has grown by building on the innovations of businesses with critical products, a strong track record, and significant long-term growth potential. Investing to revitalize and grow VMware and partner professional services capabilities. This means an investment in professional services support and in external partners.